The battle between Paramount Global and measurement giant Nielsen is fast becoming a war of words. In a dispatch sent to ...

"We cannot reset the value of our services to a fraction of their worth due to the circumstances and demands of one client," ...

Nielsen CEO Karthik Rao has weighed in on the ratings measurement firm’s ongoing contract dispute with Paramount Global, pushing back against the media giant’s claim that it is seeking ...

American Spirit has chosen Nielsen as its exclusive measurement partner for Local TV measurement in the six markets where it operates major network affiliated stations (Jackson, Miss., Wichita Falls & ...

A 21-year-old broadcast television station licensee of properties in six markets across the eastern U.S. — all operated ...

The research shows that 2025 will continue to be a buyer’s market with the majority (57 per cent) of new-car intenders stating their choices are three or more vehicles, up 12 per cent on the number of ...